That's the second, wait, third, wait, fourth, wait... unmanly thing you've done today

Those of you who read this blog regularly know how appreciative I am that Miller Lite and other advertisers are working hard to make sure we men know what is manly and what is not. After all, if it weren't for advertisers, how would we know whether we were worthwhile people or not? Or, as Mick Jagger sang, "Well he can't be a man 'cause he doesn't smoke the same cigarettes as me."

Miller Lite has another "That's the second unmanly thing you've done today" commercial out. The unmanly putz in the commercial brings the wrong beer on a fishing trip, which is the second unmanly thing he did that day. The first was freaking out when he hooked a fish, which he pulled into the boat, screaming like a kindergartner and swinging the fish around like a tether ball. (Don't get me wrong - I love slapstick, and this is a funny part.)

I have bad news for the rest of the putz's fishing buddies, however. The putz may have made two "unmanly" mistakes that day, but the rest of them made at least six:

• Bringing one 13-foot boat on a fishing trip with four guys
• All of them getting in the boat, despite the face that it is now listing seriously to starboard
• Using a boat to fish a pond that they should be able to cast completely across, and probably could wade across
• Letting the bowline of the boat drag in the water - I'm guessing it's fouled in the prop of that Fisher-Price motor on the back of the boat
• Dressing in sweaters to go fishing
• Giving a rat's butt about anyone's opinion of the beer they drink

Just saying..